Window Displays are a secret passion of mine. I love to design unique and captivating physical displays that are cohesive with the brand’s feel and elements. Then the best part is getting to craft and construct them with my hands! 

For my boyfriend’s Trim Surf Shop, I designed the logo and striping element to define the store’s interior. Ryan then executed both with precision thanks to his fine surfboard crafting and pin lining expertise!
I designed, created the CAD files, and hand stained the wooden stripes for the window displays to be able to interactively showcase various surfboards. I then hung bubble like orbs of various shapes and planted miniature gardens of cactus, succulents, orchids, airplants, and crystals to go with our retro 70’s feel, and copious amounts of plants, throughout the shop.
I sketched out the feel and elements for the shop, designed the wooden community table and benches, which Ryan then built, and we salvaged old tiles and tiled them by hand. Together we took from our own vintage furniture and decor, and I shopped for any other flea market necessities and inexpensive yet gorgeous rugs- they can be found! Then we gathered my own and our friend’s art for the walls. Together we picked from our favorite inspiring vintage books to fill the store with, and I stocked the shop with my own art products, and the best turkish towels, organic sunscreen, timeless coconut oil, and local Sun Potion herbs:)
Check out what we are doing in the shop on the daily & Ryan's beautifully hand-crafted surfboards:

TRIM Shop instagram
Ryan Lovelace Surfcraft